PMY GROUP AND AUDOO ANNOUNCE GLOBAL PARTNERSHIP
The partnership sees the Audoo Audio Meter™ integrated into tech stacks at major events.
This rollout bolsters Audoo's global expansion, and mission to revolutionise public performance royalties for music creators, licensees and businesses.
London Wednesday 15 May: Today, PMY has signed a global partnership with music recognition technology company Audoo. This collaboration marks a strategic move to ensure artists receive fair royalties when their work is used at such events, heralding a new era in live event technology and royalty management.
Various music industry figures have estimated that unclaimed music royalties run into billions of dollars annually due to a lack of transparent and accurate reporting, PMY and Audoo have joined forces to address this shortfall. This partnership not only aims to deliver fair royalty payments for artists but also sets the stage for a transformative approach in managing music performances at large-scale events.
PMY services over 1,000 clients across diverse sectors in 14 countries, offering technology infrastructure and solutions that pave the way for innovation in public venues and major events. As the busy European summer season approaches, complete with over 400 music festivals and countless sporting events and concerts, PMY plans to incorporate Audoo’s ground-breaking Audio Meter™ straight into the tech stack of these mass event venues. This integration signifies PMY's commitment to leveraging Audoo's technology to galvanise existing customers and attract new ones by showcasing a new standard in music royalty reporting.
The Audio Meter ™ is a state-of-the-art piece of music recognition technology, backed by music legends such as Sir Elton John, that supplies improved, accurate and transparent public performance data to make it easier to recognise in quasi-real time where and when music is being played and how the royalties should be paid.
The GDPR-compliant devices, which don’t compromise on public privacy, are currently being rolled out across Europe, the Middle East and Australasia to track and report every song played in public performance locations like cafes, bars, hair salons, restaurants, gyms and retail locations.
In integrating Audoo’s Audio Meter™ with its OPTIC platform, PMY takes a leap forward in live music analytics, enhancing transparency and accuracy in music royalty management globally.
This partnership with PMY is a huge step in Audoo’s journey, enabling them to enhance royalty accuracy at major events worldwide. Together, PMY & Audoo are setting new standards for reporting & transparency in the music industry.
Ryan Edwards, founder and CEO of Audoo said: “There is a lack of automation over what music is played at huge events like festivals and in massive stadiums, they’re complicated operations with multiple locations that need to be accounted for.. We’re delighted to be partnering with PMY, such a respected world leader in tech design and management, to help Audoo deliver a fairer and more transparent music industry for artists all over the world.”
Oliver Guy Watkins at PMY Group said: “Incorporating Audoo's innovative technology into our event solutions underscores PMY's role as a forward-thinking entity in the technology sector, committed to ensuring the music industry's sustainability and nurturing the next generation of headline acts."
ENDS
About Audoo
Founded in 2018 by former musician and FinTech executive Ryan Edwards, Audoo is the music technology company revolutionising public performance royalties. Serving songwriters, performers, PROs, CMOs, and more parties invested in the industry of music, Audoo is supplying improved, accurate and transparent data for all. Its affordable state-of-the-art Audoo Audio Meter™ and unique insights platform make it easy for everyone in the data chain to recognise in quasi-real-time where and when music is played, in detail, and how it should be paid. Its Audio Meters are now in more than ten countries across four continents. Headquartered in London, Audoo has international experts in the UK, Europe, APAC and Africa.
Audoo is an alumnus of the Abbey Road Red tech startups incubator. It has been selected as ‘one to watch’ by the UK Creative Industries Council (CIC) and FEBE Growth 100, and has accolades from CEBIT, Midemlab, Techround, Investor Allstars, and BusinessCloud’s 2024 top-ranked MediaTech Innovator.